For Business | Member Engagement Packages
MAXIMIZE PARTICIPATION AND PROGRAM UTILIZATION
Below you’ll find our targeted, product-specific Engagement Packages designed to help members get more from their benefits. Packages are organized thematically, each containing several assets, so you can deliver a multi-touch campaign that makes an impact.
Each package includes:
Digital Signs
Digital Ads
Flyers
Posters
HSA Package 1
Promote account optimization
HSAs are powerful tools, but members need to learn how to use their accounts most effectively. This package explains the basics, showing members everything they need to save and spend with total confidence.
What’s inside:
Welcome series
Account setup
Reimbursement basics
Savvy healthcare consumerism
Strategies to save more
HSA Package 2
Maximize contributions
Saving with an HSA is a habit that requires ongoing nudging and practice. This package shows members the power of their HSA and helps propel them on the journey to long-term health and financial wellbeing.
What’s inside:
The power of triple-tax savings
Strategies to spend smarter
Building an emergency safety net
Tools to accelerate health savings
HSA Package 3
Encourage investing and retirement readiness
Most members don’t know that HSA investing is an option—let alone how to do it. This package is designed to introduce members to HSA investing and includes strategies to maximize long-term account growth.
What’s inside:
Using the HSA Investment Desktop
Understanding compound growth
Comparing retirement accounts
Managing your portfolio
FSA Package
BOOST ACCOUNT UTILIZATION
FSAs are not complicated, but there are tricks to maximizing account value. This package walks members through the FSA experience step by step, offering strategies to spend smarter and stretch every dollar further.
What’s inside:
Account setup and optimization
Balance management
Simplifying reimbursement
Qualified medical expenses
And more
DCFSA Package
SIMPLIFY DEPENDENT CARE
Help your people provide support and care to their loved ones. This package offers practical, real-world strategies that make it easy to maximize DCFSA value. We'll share account management best practices and explain how to get more from every dollar.
What’s inside:
Account setup and optimization
Payments and reimbursement
Spending ideas
Back-to-school prep
Year-end tips
And more
Limited Purpose FSA Package
LIMITED PURPOSE; WIDE-OPEN POSSIBILITIES
Educate members about how the Limited Purpose Flexible Spending Account (LPFSA), when paired with a Health Savings Account (HSA), lets them set aside pre-tax funds for annual vision and dental care—while also saving and investing for the future, even all the way to retirement.
What’s inside:
Welcome messaging, including account setup, payment options, and an informative webinar
Explanation of the LPFSA as a spending account for eligible vision and dental care—these funds don’t roll over
Why the HSA makes a powerful partner—HSA funds belong to members forever and can be saved or invested
Education about eligible expenses and planning for the “use it or lose it” nature of LPFSA
Year-end tips about spending, budgeting for the next plan year, and carryover or grace periods (where applicable)
Benefits leader bootcamp
Not sure where to start? Take a few minutes to get oriented to all the tools and resources we offer.
Learn how to navigate your account
Simplify your workflows
Understand our proven approach to member engagement
hands-on support
Effective member engagement involves a lot of moving parts. You don’t have to do it on your own. Let us help.
Contact your Relationship Manager to get started.
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Health Savings ScoreTM
HealthEquity uses proprietary analytics to give clients unprecedented insight to program performance. We’ll help you benchmark against industry peers and identify opportunities to improve utilization.
Learn moreBest Practices
When it comes to benefits administration, there’s always something new to learn. Participate in our ongoing webinar training events. You’ll learn strategies, insights and best practices that will help you shine in your role.
Start learningOpen enrollment toolkit
Tap into our library of flyers, webinars and other collateral. From new hires and qualifying life events to the critical communications before and during the annual enrollment window, we’ll help you drive adoption at every opportunity.
Explore the toolkit
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